Experts evaluate AI impact on media at Shusha forum in Azerbaijan

A panel session titled "AI, Visual Storytelling, & Next-Gen Experiences" has been held as part of the IV Shusha Global Media Forum in Azerbaijan, Report informs.

Tech blogger Farid Pardashunas noted that 10% of people already read news exclusively through AI. However, he asserted that professions requiring human thinking will not disappear.

Tech blogger Tariyel Aghazada emphasized that AI creates personalized content and allows for work on multiple platforms simultaneously, but also carries risks: it can create fake news.

Blogger Gela Vasadze noted that manipulation of public opinion has always existed, not just with the advent of AI. Blogger Diana Knud stated that the future lies in the combination of technology and human creativity.